Meet the Team – Emily Buswell

I met Emily years ago at a friend’s birthday party. She happened to sit next to me at the table and I overheard her say that she was from the same small(ish) bay area town as my parents. My ears perked, I turned to her (and may or may not have butted myself into her conversation) but I am so glad I did! We hit it off and have been friends ever since.

So when I was looking to expand my team, Emily was the first person that came to mind! She had left the corporate world to become a mom and was looking for something to back to get her foot back in the working world. 

She is a critical part of the business and is an absolute joy to work with! I am so lucky to have met this lady…I’d love for you to meet her too!


How has the experience been coming back to work after becoming a mom?

I love being a Mom, my little guy will be three in January….so he’s really starting to blossom into his own! And definitely keeps me on my toes.  Getting back into work has been just as exciting, for me, it’s been an amazing opportunity to create a work/life balance in my day.

What from your background (surprisingly or maybe not so surprisingly) has translated into what you are doing now?

I worked in the Interior Design industry and then in the software marketing world. Both of those industries taught me that beauty and design are truly in the eye of the beholder. The key, I found, is to listen to what the client really desires and act accordingly.

What about working with small businesses excites you the most?

I love the close personal relationships that can form and the thrill of working as a dynamic small business team. It’s inspiring for me to be able to work closely with so many creative and intelligent people.

Part of your job is to be on social media quite a bit. Have you seen any trends or learned anything about people that surprises you?

I spend a lot of time on social media looking at feeds that are wedding-centric for Aisle Planner and I’ve noticed that people seem to be driven to create experiences that are genuine and unique to their personalities. (Which creates some of the most exquisite event backdrops!) Whether it be in design or location, many couples seem to truly want to create not only a memorable experience for themselves but for their guests as well.

Tell us about balancing being a mom and someone restarting their career.

I work on this daily, especially since I’m a stay at home mom. Something that helps me get physically and mentally focused for the day is to do at least seven to ten, modified, downward dog/pushups, first thing in the morning. It’s also essential for me to get out the house for a couple of hours to enjoy nature with my kiddo. When I switch into work mode I feel a little more grounded and focused.

Where do you find inspiration?

Everywhere really. I’m really effected by color, music, lighting, and scent, I find that I can tap into the energy of an environment pretty easily.I’m also inspired from the amazing and dynamic women and men in my life.…just to name a few… my parents and grandparents, my siblings, and girlfriends…they are all awesome and I wouldn’t be who am today without them!

What are you looking forward to in the rest of 2016?

Travel! With my kiddo and husband! We especially love to go on beach/surf trips to Mexico with friends, being open to how my career will unfold, running until my hearts content, and continuing to practice really truly loving myself.

Favorite place you ever went on a run?

Lahaina…it was like a zillion years ago! (ok maybe 14 years ago) but I will always remember it – something about the weather, and the time of day I ran has stuck with me all these years. It was absolutely perfect!

Favorite coffee drink?

I’m a black coffee gal buuuuut I do love a Cafe con Leche, having enjoyed these when I lived in the Florida Keys…So delish!

When my son says…

“I love you too mama” but comes out sounding like  “I luh you too mama” (in his little two year old voice) I literally get butterflies in my stomach! It makes me feel so vulnerable and full of love.

Favorite color? (Can’t be black, white, or grey, ha!)

Eek! Haha! …My eye is drawn to two color palettes; certain oranges (think shades of deep coral with hints of blue) I love a splash of this color with grays or navy; my second favorite are ocean blues, as a California native I’m naturally drawn to the sea, which has definitely inspired my love of blue.